Originally published: Clearco, January 28, 2022

How to hire the best social media marketing agency in 2022

No other marketing channel changes as fast as social media. Changes to the apps, new tools, and trends pop up every day. It’s hard to ignore that social media dominates our daily lives. Gen Z social media users report spending an average of 4.5 hours a day on social media, while Millennials and Boomers each spend 3.8 hours.

You may have already played with the idea of hiring someone to do social media for you. You’ve thought about hiring a freelancer or virtual assistant but landed on working with a social media marketing agency to get the most out of your efforts.

Our partners at Attention Experts are experts at attracting and converting ideal leads, and they’ve generously given their best tips on vetting and hiring the best social media marketing agencies.

Let’s get into it.

Read the full article!

CONTINUE EXPLORING

Social Media Strategy Insights

We’re a performance-focused Australian-based social media agency, continue your journey below with some fresh insights from our blog.

Social media marketing trends and tips in 2023

If there is one thing we are sure about in 2023, it is this: social media will become more critical to businesses of all sizes and industries. Based on 14,850 respondents surveyed by Hootsuite in 2022, about 70% of businesses...

Black Friday Marketing Strategy in 2022: Important Trends and Practical Tips

In 2021, Aussies were estimated to have spent $8 billion during the four days over Black Friday and Cyber Monday. As impressive as that sounds, we will probably see an even more remarkable result this year. From big multinational brands...

Instagram vs TikTok – What’s the difference & What’s better for you?

When it comes to generating visual content, building community and going viral on social media, Instagram and TikTok are the best social media platforms. Both have shown tremendous growth, attracting users from all corners of the world.  Instagram is a...

How the LinkedIn Algorithm Works and How to Make it Work for You

Do you wonder how the LinkedIn algorithm works in 2022? Don’t worry. You’re not alone! It is a common question our team is asked.  LinkedIn is booming right now in terms of B2B company development, user growth and new features...

Understanding Social Media Marketing Basics: What are Content Pillars?

As a marketer or business owner, you have probably heard a lot about content marketing, content calendars, posting five times a week, writing at least one blog post a month, giving value to your audience, and being consistent –  the...

How to Build a Brand on Social Media Through Messaging That Connects & Converts

If you’re a marketer or business owner looking to learn about social media strategies that convert, you probably have heard about Brand Awareness, Brand Value, Engagement, and Conversion, but how do all these terminologies work and how are they related? ...

3 Social Media Metrics Needed to Boost ROI in 2022

Let’s face it, if your business is not getting a return on investment from its marketing activities, what’s the point of being on social media?   So, how well are you measuring your social media ROI?  According to The Sprout Social...

Top 4 Ways to Get Around the Facebook Algorithm in 2022

In 2022, let’s hack the Facebook algorithm together!  It’s not a secret that the Facebook algorithm can sound like a mystery, an enigma that many brands prefer to stay away from.  We often hear from our clients, “Why is my...