Case study - wizard sliding doors

By focusing on database building and remarketing with engagement ads before moving to the conversion phase, we were able to achieve a significantly lower cost per lead while maintaining high lead quality.

This approach proved that even for products that are not commonly searched for, a strong Meta Ads funnel can drive massive ROI.

Company overview

Wizard Sliding Door Repairs provides the patented “Miracle Stainless Steel Replacement Cover Track.” They use social media to reach homeowners with screeching doors, as their specialised product is rarely searched for but offers an instant solution.

Strategy: Maximise marketing results and accelerate leads generation

Targeted Ad Campaigns

Increase Brand Value & Engagement

Increase in Meta Ads Leads

Results & Outcomes

+50% Bookings

Bookings and ROAS

We successfully grew the volume of leads on Meta Ads year over year, from 236 to 351.

+100% Engagement

Impressions and Clicks

By refining the ad creative and targeting, we doubled the level of interaction with the brand.

+100% Database Growth

Growing the Remarketing Database

Our strategy focused heavily on database building of 1st time interaction users, and building touchpoints from there. By doubling the size of their lead database from 310,000 to 644,440.

-50% Cost Per Lead

Direct Lead Generation

Through meticulous campaign anagement and remarketing to engaged audiences, we were able to reduce the cost per lead by 50%, significantly improve the profit margin and opportunity for growth.

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