case study – High heels
Reach new clients and increase sales
Company revenue increased by 20.44 times
Company overview
High Heels is a retail business that celebrates uniqueness through fabulous shoes, lingerie and more. Due to Covid-19, their sales had slowed. Before joining Attention Experts, the majority of their audience would purchase items for Mardi Gras.
The company joined Attention Experts in June 2020, looking to build its online presence, reach new clients and increase sales.
Industry: Online Store
Strategy: Targeted campaigns & database growth
We built a brand content strategy to attract and engage with audiences across Facebook and Instagram.
Through paid ads and organic content, we reached new audiences and increased brand awareness. Then, we developed a warm database that led to a consistent increase in online sales.
Targeted Campaigns
We place ads on specific groups of consumers who would be highly interested in the information.
Valuable Content
We create content that builds brand value, strengthen trust and connect with the right target audience.
Grow Database
We attract the audience through multiple touchpoints to convert it into a potential customer for the business.
Outcome 1
Return on advertising spend
ROAS (Return On Advertising Spend) 20.44x; For each dollar spent on advertising, company revenue increased by 20.44 times..
Outcome 2
Remarketing campaigns that lead to a point of conversion
Remarketing database now has grown to 71,600 people. The client is currently building touch points with the audience by showing relevant content that drives these leads to a point of conversion.
Outcome 3
Increase revenue and built online presence
This campaign has helped build a strong online presence reflecting a significant increase in online sales throughout the year compared to times that may typically be quieter.
Customer Testimonial
A title
Image Box text
“We cannot be happier with the service we have received so far. Attention Experts have really propelled our sales. They’re very attentive and happy to change little things to make sure we are happy with the final posts. 10/10!“Richard Webb, High Heels – Founder
Want a social media campaign that really works?
Schedule a free 30-minute consultation with one of our social media experts using the form below, and we’ll show you how we can help you grow your business through targeted campaigns.
Our Clients
We’re the proud official social media provider for hundreds of businesses around Australia.
Frequently asked questions
How long before my business sees results?
The answer varies, depending on the campaign and the business, every business is different. At Attention Experts, we have demonstrated results to our clients within six to nine months on average.
Are there any lock-in contracts?
No, at Attention Experts, we don’t lock our clients into contracts or commitments. We love building long-term relationships with our clients and don’t feel we need to tie clients into a contract to develop this, this should develop through a productive working relationship instead of a written commitment.
How much should I be spending on social media ads?
The amount to spend on ads depends on the goal and the time of the campaign.At Attention Experts, we advise an amount that would be most suitable for results on your campaign, generally, the very minimum we would look at is around $450-$600 per month.
More Case Studies
Other customers we’ve helped grow their business through targeted social media campaigns