What Is Social Media Advertising?
Social media advertising or paid social media is one of the most effective digital marketing strategies for reaching specific audiences, driving people to your website and boosting conversions.
Paid ads or sponsored ads can be displayed through multiple platforms, such as Facebook, Instagram, LinkedIn, Pinterest, Twitter and now TikTok.
Why Choose Our Social Media Advertising Solutions?
We have a track record of delivering consistent solutions that helps all paid social media marketing campaigns head towards a return on investment trajectory, allowing for the best in optimisation, and helping you make the most of your marketing budget.
Increase Brand Engagement
Get more than likes, comments and followers. Instead, we can help you build real brand engagement with your audiences, such as video watch rates and link clicks from a user.
Build Useful Databases
Through strategic social media ads campaigns, we can help you reach the right people for your business as well to create databases of targeted audiences for short and long term benefits.
Cultivate Audience Touch Points
Once we have created your targeted audience databases, we then get to build touchpoints with those databases to ensure they become warmer leads ready for conversion.
Increase Sales & Enquiries
Once your databases have been cultivated through our social media ads campaigns, we can generate a return on investment for your business through an increase in sales & enquiries.
Social Media Platforms We Specialise In Paid Ads
If you are looking to reach new targeted audiences, social media paid advertising campaigns must be included in your strategy.
Facebook Paid Advertising
We can develop a strategy that will allow your business not only to grow on the world’s largest social media platform but also to flourish.
You will be able to track sales and inquiries through the correct implementation of Facebook Events.
In addition, we can create databases of targeted audiences that will cultivate audience touchpoints and then generate an increase in sales and inquiries for your business.
Instagram Paid Advertising
Instagram is not only about pretty pictures; through data, we will successfully route your business to an ROI driven campaign.
We’re a data-driven social media agency that can help you increase brand value, increase engagement and drive more leads and enquiries through social media paid advertising campaigns on Instagram.
LinkedIn Paid Advertising
Introduce your products and services through the world’s largest professional network, attract new partners, reach new clients and generate more sales and enquiries.
LinkedIn paid advertising can help you achieve your goals by connecting with targeted audiences based on their job title, industry, company size, business model and much more.
We will assist you with creating, managing, and optimising ads, plus all reporting and account management included.
Ready to take the next step?
Talk to one of our social media consultants.
What is included in the Social Media Paid Advertising SOLUTION Package?
Package includes, but is not limited to:
Strategy Development & Implementation
Complete Social Media paid ads strategy development and implementation, taking into account paid social content workflows to build brand value, market share and achieve ROI.
Project Management
Project managing and creating content for your paid advertising campaigns.
Repurposing Your Campaign
Frequently repurposing your campaign and re-establishing your social media strategy. This is on top of your initial strategy and onboarding.
Monitoring Performance
Ads campaign management and monitoring performance
Unlimited Optimisation of Advertising Spend
Unlimited optimisation of advertising spend across social media platforms and actively minimising costs.
Campaign & Database Management
Ensuring audiences are set up, cultivation processes are in and database build is completed.
Monthly Reporting
Dedicated account manager + monthly reporting.
Want to know more about this package?
Talk to one of our social media consultants.
Our Clients
We’re the proud official social media provider for hundreds of businesses around Australia.
What our customers are saying
Social Media Advertising Success Stories
CASE STUDY: VIOLET FISH FASHION
Improve advertising efficiency and effectiveness
We went from a target of 20 link clicks per day to 80 link clicks per day with a Link Click-Through rate of 5.65%.
View Case StudyCase study – Blow bar Co.
Improve Social Media Database and Increase Bookings
Ads campaigns generated over 901 booking enquiries in 10 months.
View Case StudyCase study – THE GIN BOUTIQUE
Social Media Advertising Strategy and Optimisation
The business achieved a 20% increase in purchase rate from Paid Social Media Ad campaigns.
View Case StudyOur Social Media Advertising Campaign Process
1. Onboarding
During our first session, we evaluate and understand our client’s needs, targets and outcomes.
2. Map and Strategise
We then map out suitable targets and campaign strategies to ensure the best return on investment.
3. Track & Measure
Our specialised team at Attention Experts will keep track and measure every campaign continuously.
4. Communicate Results
We have frequent reporting back to clients to help them understand how their social media paid campaign has progressed. All campaigns are entirely built from our Sydney Office. The person you speak to is the person working on your campaign!
Our campaigns are set up on a month-to-month basis.
We do not lock our clients into any contracts. We want to have the opportunity to build long-term relationships with our clients and be able to create social media advertising campaigns that work for their businesses.
Frequently Asked Questions
How much should I be spending on social media advertising?
The amount to spend on ads depends on the goal and the time of the campaign.
At Attention Experts, we advise an amount that would be most suitable for results on your campaign, generally, the very minimum we would look at is around $450-$600 per month. However, there are campaigns that can go much higher, it all depends on what factors that will produce a return. Sometimes lower ad spend can be less productive for your campaign.
It’s also important to give time for the campaign to grow. Some businesses can take up to 6 to 9 months to see results.
To find out more about our services contact us today.
What Social Media platforms do you work on?
At Attention Experts, we work with any social media platform that is suitable for your business. Although we are not limited to them, we work with all the popular platforms such as; Facebook, Instagram, LinkedIn, Twitter, TikTok, Youtube and Pinterest.
With a proven track record, we can help you successfully steer your organic and paid social media advertising campaigns across multiple platforms.
All our packages include, but are not limited to:
- Strategy and development towards brand value building.
- Effective plans to increase engagement.
- Building an increase in sales, enquiries and leads.
Check out our Social Media Marketing Strategy package and our Social Media Paid Advertising SOLUTION package to learn more about what each service includes.
Book your free 30-minute strategy session.
We can help you grow your business through high performing social media marketing campaigns and strategies. Find out how with a FREE 30-minute strategy session with an Attention Expert.
Social Media Strategy Insights
We’re a performance-focused Australian based social media agency, continue your journey below with some fresh insights from our blog.